Last April my colleague Vincent and I visited the WebTrends Partner Event hosted by Distrilogie in Brussels. Maarten Sambre from WebTrends showed us the WebTrends Marketing Warehouse. If we weren’t enthousiastic yet, we certainly were after the presentation. Though besides some licencing costs questions for which we couldn’t get an answer, we had some little doubts how usable the software would be. “Does it really work…”.
There is some licensing news though. WebTrends is introducing a Express edition of Marketing Warehouse with licencing costs based on a amount of analyzed PageViews for the normal profile.
This is what Scot Roth from WebTrends tells us:
As to the question of the cost of Marketing Warehouse – based on the sales experiences we’ve had since the solution was launched we feel very confident that it is competitively priced relative to the competitive offerings that are available and the unmatched level of individual visitor insight that our solution provides. In addition, to help companies of all shapes and sizes take advantage of advanced analytics, we’ve recently released Marketing Warehouse Express that has a single price point for the complete solution (needs analysis, implementation, and annual product usage).The “single price point” for Marketing Warehouse Express comment means two things. First, you pay one price to use the hosted solution for a year – that price includes implementation, configuration, full usage of the product, and ongoing support. Second, as long as the web property (or properties) that you want to analyze with Marketing Warehouse Express collect under 250M PV’s per year, there is one price for the solution – regardless of how big or small your site is.
Download the Marketing Warehouse datasheet
