Soon Google will add a new feature to Google Analytics which will enable you to track activity outside your own website.
With Web 2.0 your website visitors are not necessarily playing around at www.yoursite.com only. They will probably watch a YouTube video, looking up information through Google Maps or reading comments and reviews through Widgets as part of your website. At present Google Analytics only tracks pages that have the tracking script embedded but what are your visitors doing at other Google web-properties? You simply don’t know.
Google will introduce a tool which enables you to track activity outside your own website. This will be enabled by inserting the so called Web Property ID into the configuration settings of other Google applications. The Web Property ID simply is the UA-xxxxxxx-x ID you are already using in your script.
