A recent report by Nielsen/Netratings reports that Google wins popularity in favor of it’s two largest competitors Yahoo! and MSN Search.
“The total number of searches in the U.S. conducted across approximately 60 search engines grew 55 percent year-over-year to nearly 5.1 billion searches in December 2005. There were 3.3 billion searches conducted via search engines in December 2004.
Google wins most of the increase in search engine use, they see their share of search activity rise to 48,8%. Most noticable is the drop of MSN Search to 10,9%.
Read the report about online searches here.
www.omtrends.com