What’s Up?
I’ve been a little quiet the last weeks, mainly because I got my first assignment for the IDM Certificate in Digital Marketing course I’m doing. I had to write a Digital Marketing Plan for a company named CORGIdirect. It was a lot of work but fun to do. I can’t wait to receive my mark
I wanted to write about WebTrends 8.1 as there is a lot to write about but unfortunately my test installation had to be reinstalled and suddenly WebTrends added a server-software check. Since my key includes the Marketing Warehouse and Marketing Warehouse can’t be installed on Windows XP, I’m not able to install WebTrends now. I’ve to wait for a new key.
Last Friday I received Web Analytics Demystified bij Eric Peterson. I know it’s been a while ago since it had been released but I haven’t had time yet to read it. Also soon to be received is the book Google Analytics 2.0 by Jerri L. Ledford and Mary E. Tyler. This second edition (first edition was about the old interface) is being released September 4th.